Magazine Ads –
ExpressJet Airlines
During my time at ExpressJet Airlines, in the Creative Services department, I worked frequently and closely with the Pilot Recruiting department. Of the many assets I created for them to use in their outreach, some that I’m most proud of are the below advertisements that were featured in an air line pilots magazine.
This advertisement was used in ExpressJet’s partnership with the National Gay Pilots Association. In a creative brainstorming session, the team came up with the tagline “Wear Your Stripes With Pride” as a play on a pilot’s epaulets. From there, I took on the creative and shot the photo, edited it, and designed the full page ad.
